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Dr. Johannes Hain, the executive vice president of Advanced Material Department, SCHOTT AG, is proposed by the organizing committee of German World of Laser & Photonics to act as the Exhibitor Chairman. The 3-day exhibition will open in SNIEC on 18th, Mar, 2008. Advances and innovations in photonics and laser technology will be exhibited on the show.

In Oct. 2007, representatives from the German Federal Ministry of Economy and Technology, exhibitors and the organizer of the show, MMI, met in Munich to discuss on the exhibition. Dr. Johannes Hain, one of the most respected figures in German photonics industry, is invited to be the Chairman of the exhibition.

The German World of Laser & Photonics will open concurrently with LASER. World of Photonics China. German companies will seize the opportunity to exhibit to the world their advances, products and professional know-how in photonics technology, mainly in semi-conductor lighting, life sciences, and material processing. Another highlight on the show is the introduction of German solar-energy technology into China, which will attract more professional gazes. The organizer will also hold forums to discuss fully on these issues.

The German photonics industry developed in two-digit speed in 2006, in which merchandise export took up 60%. China is an important commercial partner of Germany and is now in great need of high-tech products and photonics systems. The goal of the show is to improve trading between the two countries, help German companies to enlarge their market share in China and facilitate communication between the two markets.

Dr. Hain said that now is the best time to bring German high-tech products into Chinese market. The photonics technology will surely create high quality goods, improve production efficiency and facilitate energy conservation.

SCHOTT AG has been active in the Asian market, especially in China --- 20% of its turnover is from China and the company is hoping to gain more in the market. The company has made China the production center of its Advanced Materials Department, built an application center and developed an entire sales agent network.

Organizer:
Munich Trade Fairs(Shanghai)Co.,Ltd.

Co-organizer:
（Laser Processing Committee of China Optical Society, LPC-COS）

LASER. World of Photonics China is a regional trade show for optical technologies in China. It is held each March in conjunction with electronica & ProductronicaChina in Shanghai. "LASER. World of Photonics" is the world's leading trade show for optical technologies. Since 1973, it has taken place every two years in Munich, Germany. The event is held in parallel with the World of Photonics Congress – which is Europe's largest photonics congress and is organized in cooperation with the world's leading organizations in this field. With over 1,100 exhibitors and more than 29,000 attendees at these photonics fairs, Messe Muenchen International is one of the world's leading trade show organizers in this segment.

As the online platform for the optical technologies, the "World of Photonics Portal" provides industry news, market data, updates on product innovations, and application reports as well as information on the photonics trade shows.

Messe München International (MMI, Munich Trade Fairs International Group) is one of the world's leading trade-fair companies. It organizes around 40 trade fairs for capital and consumer goods, and key high-tech industries. Each year over 30,000 exhibitors from more than 100 countries, and over two million visitors from more than 200 countries take part in the events in Munich. In addition, MMI organizes trade fairs in Asia, Russia, the Middle East and South America. With four subsidiaries abroad and with 66 foreign representatives serving 89 countries, MMI has a truly global network.

Munich Trade Fairs (Shanghai) Co., Ltd.
Add: #503, Double Dove Tower, 438 Pudian Road, Pudong New Area, Shanghai(200122)
Tel: (+86 21) 5058 0707
Fax: (+86 21) 5058 3337/3335
E-mail: laser@mmi-shanghai.com
Website: www.laserchina.net